NZICC unveils first-ever menu showcasing stories through kai
04 February 2026
Auckland, New Zealand, 3 February 2026: The New Zealand International Convention Centre (NZICC) has launched its culinary menu, setting a new benchmark for thoughtfully produced dining at scale while showcasing the very best of Aotearoa New Zealand’s people, producers and landscapes.
Led by Michelin-star-trained Executive Chef Rob Cullen, grounded in seasonality, sustainability and provenance, the menu delivers world-class dining at scale, without ever losing its sense of place.
A world-class menu, rooted in Aotearoa
With three decades of global experience, Rob brings a deep respect for simplicity and ethical sourcing to NZICC’s culinary approach. Guided by a farm-to-table philosophy, the menu prioritises locally sourced, fully traceable ingredients, from sustainably caught South Island Kingfish by OceanSpeared, to high country lamb from family-run Middlehurst Station, and wild Fiordland wapiti venison harvested by WithWild. Each dish tells a story of New Zealand, its land, waters, and people
“At NZICC, food plays a role in creating connection, memory and a strong sense of place,” says NZICC’s Executive Chef, Rob Cullen. “This menu sets the foundation for everything that follows a locally driven, seasonal, inclusive and carefully executed philosophy at any scale."
With highly configurable spaces across all levels, NZICC can accommodate a wide range of events, offering pre-function capacity for up to 2,700 people, convention capacity for 3,150 and one-off events for up to 4,000 guests. For Rob, every menu will continue to showcase the very best of Aotearoa while delivering a world-class experience rooted in care and manaakitanga and setting the standard against which all future culinary decisions will be measured.
Quality at scale, without compromise
Maintaining the integrity of each dish at scale was central to the menu’s development. Every dish had to look, taste and feel considered, while remaining achievable at scale and consistently delivered by our suppliers. With a strong international audience attending events at NZICC, the menu showcases New Zealand ingredients with clarity and confidence. Signature engagement stations form a core part of the experience, allowing guests to connect with the craftsmanship, provenance and stories behind each dish.
Pictured: 'NZICC Private Menu Tasting' event 03/02/2026
Seasonal, sustainable and purpose-led
Seasonality is central to the menu, ensuring exceptional flavor while reducing environmental impact and strengthening relationships with local growers and producers.
“Seasonality keeps food honest and connected to the land and water around us. It delivers greater flavour, supports local growers and producers, and ensures the menu reflects what is genuinely happening in Aotearoa in that moment, rather than relying on ingredients that could come from anywhere in the world. Our ethos is rooted in reducing food waste and minimising our environmental impact. He tāngata, he kai, he mana – it is the people, the food, and the spirit that creates”, adds Cullen.
NZICC will proudly partner with Rescued Kitchen to drive upcycled food initiatives and promote a circular economy as a sustainable, scalable solution to food loss.
The team will also partner with KiwiHarvest to distribute surplus food to those in need. By adopting these practices, NZICC ensures that no good food goes to waste, supports the community, and upholds the principle of Kaitiakitanga, reflecting our ongoing commitments to environmental stewardship and the responsible guardianship of resources for community and future generations.
Pictured: 'NZICC Private Menu Tasting' event 03/02/2026
An experience beyond the plate
Prue Daly, General Manager, NZICC, adds: “The launch of NZICC’s first culinary menu reflects our commitment to the experience we’re creating. Chef Rob and his team are setting a benchmark for food at a scale that reflects both who we are and the spirit of our country. We cannot wait for our guests to experience the very best of our local cuisine, in every thoughtfully crafted dish.”
At NZICC, food is part of a full sensory experience. From breakfast gatherings to gala dinners, each event is set to dispel care, inclusivity, and manaakitanga. To learn more about NZICC’s approach to food and events, click here.
ENDS
Pictured: 'NZICC Private Menu Tasting' event, edible centrepiece made from a variety of vegetables and fruits.
Georgia Grindle
Georgia.grindle@specialgroup.co.nz
+64 21 164 2038
Notes to editor:
Media assets can be found here: https://www.dropbox.com/t/XrdXnhg0K7KMjrKL
About Robert Cullen:
Rob Cullen is NZICC’s Executive Chef, bringing over 30 years of international culinary experience to Aotearoa New Zealand. Trained in Michelin-starred kitchens around the world, Rob has honed his craft across diverse cuisines and cultures, developing a deep respect for seasonality, simplicity, and sustainability.
Recognised by Hospitality Business as one of New Zealand’s Top Chefs in 2021, Rob is passionate about celebrating the country’s freshest, highest-quality ingredients while supporting local producers, fishers, farmers, and artisans. His approach blends innovation with environmental responsibility, with menus designed to be inclusive, ethically sourced, and reflective of New Zealand’s unique landscapes and people.
At NZICC, Rob leads the culinary vision, ensuring every dish tells a story of place, purpose, and connection. From large-scale events to intimate dining experiences, his philosophy centres on creating memorable food that delights the senses, honours the seasons, and showcases the best of Aotearoa New Zealand.
About NZICC:
The New Zealand International Convention Centre (NZICC) is located in the heart of Tāmaki Makaurau Auckland CBD, making it one of the most connected convention centres in the world.
Designed collaboratively alongside event industry experts, the NZICC is a vertically stacked, flexible and modern building, creating a hub of innovation and positive exchange integrated into the fabric of a vibrant city.
Uniquely positioned to make each event a memorable experience, the NZICC will offer:
Key Suppliers and Partnerships:
NZICC works closely with suppliers who share its commitment to quality, sustainability, and traceability:
A menu that tells a story
The menu features dishes that tell the story of Aotearoa’s landscapes and communities: